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Über Marketing
Marketing bezieht sich auf die Aktivitäten, die dazu dienen, das Bewusstsein, die Nachfrage und den Verkauf von Produkten oder Dienstleistungen zu fördern. Es ermöglicht Unternehmen, ihre Zielgruppe zu identifizieren, ansprechende Botschaften zu entwickeln und geeignete Vertriebskanäle zu nutzen, um potenzielle Kunden zu erreichen. Durch die Verwendung verschiedener Marketinginstrumente wie Werbung, PR, Direktmarketing und Online-Marketing können Unternehmen ihre Produkte oder Dienstleistungen bekannt machen, Kundenakquisition fördern und langfristige Kundenbeziehungen aufbauen. Marketing wird sowohl online als auch offline durchgeführt, um die richtigen Kunden zur richtigen Zeit am richtigen Ort zu erreichen und den Verkaufserfolg zu maximieren.
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